digital audiences

digital audiences

In marketing, no audience equals no results. Build the right digital audiences in to increase marketing effectiveness and drive successful outcomes.

Reach your target audience with precision

Reach your target customers by creating custom digital and direct mail audiences tailored to match the goals of campaigns. Create a more effective campaign with specialized messaging that resonates deeply with each audience segment!

geoframe audiences

Create a dynamic digital campaign using Geoframe technology! Quickly identify and target audiences in any area of interest, with the ability to generate data-driven insights around trade areas. Unlock an informed approach for your next digital marketing campaign.

quick select audiences

Our Quick Select Audiences is the ultimate tool for selecting targeted audiences! Instantly target an expansive national, regional or category-based audience out of millions of retail or commercial locations!

Audience Uploads

Get the most out of your existing data! We support leveraging residential addresses, commercial locations, physical devices or even IP Addresses to craft custom audience segments.

Reach further with Mobile Ad ID audiences derived from latitude/longitude coordinates as well as optimized campaigns targeting customers based on their behavior.

Demographic Audience

Unlock the potential of hundreds of household-level data elements and create audiences on a local, regional or national scale. Get informed insights to reach your target audience like never before!

Web Pixel Audience

When website visitors don’t take the action you hope for, it doesn’t mean they’re not interested in your product or service. By leveraging their IP address, these leads can be transformed into a mobile audience and mailing list – all without relying on cookies!

responder audiences

Leverage responder audiences to get the most from your marketing efforts! Utilize consumer Mobile Ad ID’s identified at a particular location after seeing an ad for improved retargeting, loyalty programs and more. Reap greater insights into audience behavior by experimenting with diverse messaging strategies – all powered by responders data.

Predicted mover audiences

Historical data can help you identify individuals who are likely to relocate soon. Use this Predicted Movers MAID audience for an effective digital campaign or get street addresses for targeted direct mail outreach.

FAQ

Measure success using key performance indicators (KPIs) like conversion rates, click-through rates, engagement metrics, and return on ad spend (ROAS).

Knowing your audience helps create relevant content, improve engagement, and achieve better marketing results by targeting the right users with tailored messages.

Digital audiences are groups of online users with shared interests, demographics, or behaviors, reached through digital channels like websites, social media, and advertising.

If your marketing efforts yield low engagement, conversions, or high costs, it may be a sign that your target audience is too broad and needs further segmentation.

WHAT THEY'RE SAYING

Aaron Johnson - Johnson & Sons Flooring
Aaron Johnson - Johnson & Sons Flooring
Owner
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Joel Buhr and his team are absolutely fantastic! We use them for our print and all our digital marketing, and I have been nothing less then amazed. He is able to continually produce results month after month....we produced $1.3 Million dollars in revenue on $83,608 of Ad spend with an average 38% profit margin!
Gus Calabrese - Conference Connect
Gus Calabrese - Conference Connect
Owner
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Joel and his team at First Direct are the best! They take today's complex marketing systems and make them easy and best of all customer friendly. Thanks for helping us! You guys rock!
Brandy Perez - Snooze Mattress Co
Brandy Perez - Snooze Mattress Co
Owner
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Can’t say enough great things about Joel and his team. They have been so patient explaining the details of marketing and working with us to get our company up and running. Their design work is always clean and professional. A huge THANK YOU from Texas!
Austin Mariglia
Austin Mariglia
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With ad costs going up it really is important that you get your message in front of the right people...First Direct made it easy to get very targeted, detailed data about the exact target market I was going after.
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