Glossary Of Marketing Terms

In: Digital Marketing, Direct Marketing, SEO, Social Media, Weekly Vibes

The marketing industry is full of terms and acronyms that can feel like an entirely different language. We want to help decode all that jargon!

The WhatsApp Privacy Controversy

In: Digital Marketing, Social Media

At the beginning of this week, WhatsApp updated their privacy policy, and it sparked a lot of controversy over advertising vs privacy rights.

The Instagram Algorithm – 2021

In: Digital Marketing, Social Media

The Instagram algorithm is the bane of some people’s existence. And yes, it is confusing since they moved from a chronological feed. It’s important to know how to best leverage the Instagram algorithm to make sure your content is being seen!

3 Things To Expect On Social Media In 2021

In: Social Media

In the past couple years, one platform after another has adapted a “stories” feature. LinkedIn, Spotify, and Twitter all added stories features in 2020.

Can You Use Tracking Pixels On Your Website?

In: Data Trends, Digital Marketing, SEO, Social Media

We talk a lot about pixels and pixel data a lot. Pixels, also called tracking pixels or marketing pixels are integral to any marketing strategy. Why?

How Can Data Help Multichannel Marketing?

In: Digital Marketing, Direct Marketing, Social Media

Quality data and the proper interpretation is the foundation for any campaign. Especially for campaigns using more than one more channel. Customers now want personalized messages and interaction in the channel of their choice. The only way to do that successfully is have ongoing campaigns, spread out of many channels. How can data help?

Should You Care About Social Media Analytics?

In: Digital Marketing, Social Media

There are over 3.8 billion people on social media around the world. That’s a lot of people to advertise to, and a lot of business to compete with. That’s why using social media analytics is so important.