What’s Working in Marketing- 2020?

  • In: Business Marketing, Design Trends, Digital Marketing, Direct Marketing

Nine months into 2020, it is safe to say, this year has had a lot of surprises. So, what has working in marketing this year? Here is what we have found:

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Cool Covid Ads?

  • In: Design Trends, Weekly Vibes

Four months in, Corona Virus ads are common place. Honestly its a little jarring to see an ad not referencing the virus or pandemic. However, A lot of companies have gotten slack for “opportunistic” advertising.

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A Nod to Postal Design

  • In: Design Trends, Weekly Vibes

In May 2020, The Design Museum in London started a Twitter thread highlighting the postal service. People from all over the world shared pictures or their favorite mailboxes, stamps, and signs.

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How To Avoid Corona Virus Marketing Faux Pas

  • In: Business, Design Trends

In a lot of ways, it’s business as usual. Except for it isn’t. The world has changed drastically in a matter of months and not adjusting your marketing strategy to reflect that can feel insensitive. So, what can you do to avoid any Corona marketing faux pas?

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Is It Tacky To Still Be Advertising?

  • In: Business Marketing, Design Trends, WFH

As brands are pulling there “non-essential” spending, many are wondering if their advertising budget should be cut as well. What do the customers want?

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